Some aspects of the program worked, but what I really took away had nothing to do with what was being taught in the course.
Instead, I started paying attention to how the coach was getting clients into their high-ticket program.
I noticed a pattern, and the key to his success was leveraging a community, specifically a Facebook group, to nurture leads and ascend them into his high-ticket coaching program.
Since I was trying to start a high-ticket coaching program myself, I was super interested in how he was making it work.
So, I started asking all the right questions, studying his team’s process, getting my hands on their scripts, learning their flows—everything.
I dove deep into how they were onboarding clients and managing the community, and I ended up falling in love with the process.
By 2021, I decided to start my own community.
I experimented with different ways to bring people in—some organic, some through paid ads and an opt-in funnel.
And it worked!
We were getting people into the community all the time.
The best part?
People were excited.
They’d join and say, “Eddy, you’re so Amazing! We love what you're teaching!”
It was incredibly rewarding.
Instant Authority RIGHT…
But there was a major challenge…
A lot of the people coming in were just freebie seekers—lurkers who weren’t ready to invest.
Even though I spent money I didn’t have on ads and bringing in new members, the majority of them weren’t converting.
I spent endless hours in the DM trying to convert them, and at the end of the day, they just want free content.
So, I shut it down.
Yet, my passion for communities never faded.
I started working with clients, helping them build and optimize their communities.
I learned more and more about what worked—how to structure the DM process, onboard people, and create engagement that truly converted.
Then, something interesting happened.
When I started working for Grant Cardone in 2022, his community team reached out after learning about my experience.
I gave them a few tips, shared some scripts, and helped tweak their approach.
The results?
They 10X’d their engagement and started selling more in the community—simply by tapping into the power of their existing audience.
Since Grant Cardone was already an authority, all they needed was the right community strategy to activate people.
That moment made me realize just how powerful a well-run community can be.
I was getting closer to the secret sauce of a thriving community.
Fast forward a couple of years—I teamed up with a buddy, and we launched a coaching program.
This time, we wanted to do things differently.
Instead of building another free community to get as many people in, we used skool to house our programs, and we placed a low-ticket offer at the front.
Low-ticket offers have always worked for my clients because it gets people to pay with their wallets and builds authority with a course.
And man, this strategy worked like magic.
We started attracting raving fans instantly—people who weren’t just interested but were ready to buy other programs and offers.
It just became so much easier to ascend them because they had already made a small financial commitment.
They weren’t just lurking; they were engaged, excited, and eagered to learn.
The best part was that we were making multiple 5-Figure Months doing this.
That’s when it really clicked for me:
A low-ticket funnel is the gateway to building a thriving, engaged community—not one filled with freebie seekers but with a genuine group of buyers.
So, instead of spending money on ads to an opt-in page just to bring in random people, you attract paying members who actually want to be there.
It boosts engagement, elevates the quality of conversations, and positions you as the go-to authority in your space.
That’s exactly what I want to help you do.
I’m here to show you how to use a low-ticket offer to grow your skool community the right way—without wasting time on people who will never buy.
Whether you're using paid ads or organic methods directly into your community or an opt-in funnel, this strategy ensures you’re building a valuable, high-quality audience that converts.
Because at the end of the day, it’s not just about having a community.
It’s about having the right people inside that community—people who are invested, engaged, and ready to take the next step with you.
And that’s exactly what I want to help you build.